The Importance of Building a Facebook Business Page

By: Jason D Thompson

If you have an online business or any website to promote, you are best benefited by creating a Facebook business page. Why? This is because Facebook is the most popular social networking site these days. Almost half of the surfing population - if not all of them - has a Facebook account. If you're on the look out for affiliates, recruits, or down lines, there's no better place to find them but right there at Facebook. There is a big difference though between a Facebook business account page and a personal page. As an entity or a networker, you are more benefited by the former because it allows you to easily administer your pages and possibly create ad campaigns designed for your target market. However, Facebook's business account has its limitations. Pure business accounts do not allow for friend requests, whether sending or receiving. Your company can't be searched on Facebook either. But even if that is the case, it is still the perfect avenue to share your business to all of your friends and colleagues - even to strangers over the internet.